I co-created the project Stay+ in 2010 (aka Christian AIDS), a band that strived to be as creative with visuals as it was with music. Responsible for the videos, I constructed Stay+’s image through live performances, interviews, social networks and in the band’s promos. I worked with people like Miss Ballooniverse and worked with the likes of M/M (Paris) and Daniel Mason to build the non-musical side of Stay+. These relationships culminated in a special edition package for the album- ‘Arem’, which contains a 50″ QR code in an acrylic record sleeve and opens with an 18 minute entitled The Buzzer. Throughout a tumultuous year, magazines and blogs hailed Stay+’s original approach, writing about the music and visuals in equal measures:
“Christopher Poole, skinning modern culture alive and feeding it back to itself” – Drowned In Sound review of ‘Arem’
“As the band rely so heavily on the visual aspects to define themselves I feel as if I’m only reviewing on half of their creation here” – 7BitArcade review of ‘Arem’
“Their stage presence is no less than a sensory exploration of sound and visuals that incorporates films, videos and images” – AllGigs review of Stay+ live
When performing live, we used projected images, including live video streams from the audiences’ phone cameras (read about it in NME). However, after the release of ‘Arem’ the band had different ideas about how they should progress. So I left to create videos under the name DEERHEAD, then eventually my own name.